Nicely, our large information this week is that I’m going to be shifting to a extra solo profession. The extremely succesful Darrell Vesterfelt shall be taking up my partnership curiosity in Copyblogger Media.
It’s an enormous step for all of us, nevertheless it additionally looks like a pure evolution. It helps so much that I feel Darrell goes to crush it. 🙂
However Copyblogger has by no means been about just one particular person. (OK, other than these very early days when Brian stored all of it afloat himself.) And we nonetheless have recommendation and methods for you!
On Monday, Stefanie Flaxman helped us by way of a painful second — when a prospect chooses a competitor over our answer. And she or he explores the methods we will construct belief in our prospects, turning into an entire bundle that they like over every other choice.
On Tuesday, Robert Bruce talked a couple of brutal drawback that writers face — particularly deadline-driven content material entrepreneurs who know that they should create materials individuals care about: What am I going to put in writing about subsequent?
Robert quotes certainly one of our favourite copywriters, Eugene Schwartz:
“You don’t need to have nice concepts in the event you can hear nice concepts.” – Eugene Schwartz
That is certainly one of our favourite methods to put in writing business-building content material … and kick author’s block to the curb.
Beginning subsequent week, the mighty Stefanie Flaxman shall be taking up the Weekly. I do know you’ll be as sort and beneficiant to her as you all the time have been to me!
Till we meet once more. 🙂
— Sonia Simone
Chief Content material Officer (Emeritus), Copyblogger Media
Compensate for this week’s content material
Why Your Prospect Chooses Your Competitor
by Stefanie Flaxman
The Artwork of Discovering Concepts
by Robert Bruce
Life After Copyblogger for Sonia Simone
by Sonia Simone
How Sensible, Nimble Firms Are Utilizing Webinars In the present day
by Sonia Simone
How NY Occasions Bestselling Memoirist Lisa Brennan-Jobs Writes: Half Two
by Kelton Reid